Previsualization in Virtual Production

Previsualization is a Virtual Production term in filmmaking. In virtual production, the nuances of this term take on special meaning. Here, we break down the definition to give you a starting point.

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Basic Definition:

What is Previsualization in virtual production?

Previsualization, or previs as it's sometimes known, is a collaborative process used in virtual production that generates preliminary versions of shots and sequences. It can be employed to help filmmakers explore creative ideas, plan technical solutions, and communicate a shared vision for efficient production. Put simply, previs gives directors and producers the opportunity to storyboard their projects virtually before bringing them to life with real-world filming equipment. 

The best practices for previs in virtual production are first to identify key elements and assets within the production. This includes deciding on characters, locations, props, cameras angles and effects. Next, develop shot lists based on these elements and assemble a rough cut using simple animation techniques. Animators then use this cut to enhance the visuals by simulating camera movement and adjusting lighting conditions for each scene. Finally, you can review the previs together with the team to ensure everyone has an understanding of how the film should look when completed. 

When it comes to who is in charge of previs in virtual productions, ultimately, this responsibility lies with the director. The director will need to collaborate closely with all members of the production team including writers, animators, cinematographers, sound designers, and others. They'll also oversee preproduction work such as script breakdowns, casting choices, and location scouting. By utilizing previsualization, directors can more effectively visualize their project from concept to completion—giving them greater control over the outcome.